How it works

English for the people who make decisions.

A study approach for professional contexts: we understand your starting point, organize the journey, and turn practice into continuity.

Explore programs

Editorial illustration of professionals in conversation

From leadership to senior management

Once exclusive to CEOs. Now for senior management.

The campaign behind English For CEOs describes an experience once focused on CEOs and now offered to senior management. This site presents the currently published programs, with structured practice for professionals who need English in their own context.

Explore programs

Gustavo Kuerten at the historical materials launch — The official launch of the materials with exclusive copyrights was led by Gustavo Kuerten, with an investment of 5 million from Shark Tank Brasil (José Carlos Semenzato). ABF Fair, São Paulo.

Your starting point

The plan starts with the person, not a formula.

Goals, routine, existing language, and situations of use help determine where to start. The progression through the programs is organized around this context so the study has a clear direction.

The journey

From the first conversation to practice that continues.

01
Context study
We understand goals, routine, history, and priority situations.
02
Learning profile
Practice reflects the learner’s pace, repertoire, and preferences.
03
Planning
We select the starting point and progression between programs.
04
Structured practice
Lab Drills work on patterns through listening, speaking, and writing.
05
Guidance
The plan is followed to maintain clarity and continuity.

Editorial illustration of professionals in London, not actual learners

From practice to context

The exercise meets the real conversation.

A meeting, a presentation, or an international conversation calls for more than recognizing words. Listening to a reference, rehearsing a response, and reviewing your own speech can help prepare you to participate. The image is illustrative; each person builds this repertoire at their own pace.

Learn. Practice. Keep going.

Listen to the reference audio, practice the pattern, and move forward. Short activities to keep English part of your routine.

The six programs

One collection, different starting points.

The currently published programs form a progression. Explore each one to see its current description; individual guidance helps you decide on the next step.